The report offers detailed coverage of Mobile Analytics industry and main market trends. The market research includes historical and forecast market data, demand, application details, price trends, and company shares of the leading Mobile Analytics by geography. The report splits the market size, by volume and value, on the basis of application type and geography.
Mobile analytics involves measuring and analysing data generated by mobile platforms and properties, such as mobile sites and mobile applications.
Mobile analytics is mainly used for two applications: Android Platform, iOS Platform, Other Platforms. And Android Platform was the most widely used type which took up about 77% of the global total in 2016. And APP analytics is the most area (70%) of Mobile analytics while it includes synthesized tool with APP analytics in fact.
The global mobile analytics average price is influenced by the global trend. Complete software is usually free to thousands of USD per month from abroad vendors, if you want to buy new Mobile Analytics. The average price will be in decline trend if more vendors go into operation in the future.
USA is the largest consumption countries of Mobile Analytics in the world in the past few years and it will keep increasing in the next few years. USA market took up about 37% the global market in 2016, while Europe was about 24%, and Japan is followed with the share about 11%.
USA, Germany, China and France are now the key developers of Mobile Analytics. There are some vendors with poor quality products, but the Chinese market is still controlled by the abroad vendors. And the high quality products are mainly supplied by overseas producers.
Google, Yahoo/Flurry, Adobe Systems, Webtrends, IBM, Amazon Web Services, Localytics, Mixpanel, comScore and Microsoft are the key suppliers in the global Mobile Analytics market. Top 10 took up about 70% of the global market in 2016. Abroad vendors took up more than 50% of the Chinese market. Google analytics is the most popular mobile analytics in the word.
The report forecast global Mobile Analytics market to grow to reach xxx Million USD in 2020 with a CAGR of xx% during the period 2021-2025.
First, this report covers the present status and the future prospects of the global Mobile Analytics market for 2015-2025.
And in this report, we analyze global market from 5 geographies: Asia-Pacific[China, Southeast Asia, India, Japan, Korea, Western Asia], Europe[Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland], North America[United States, Canada, Mexico], Middle East & Africa[GCC, North Africa, South Africa], South America[Brazil, Argentina, Columbia, Chile, Peru].
Key Companies
Tencent
Google
Facebook
Electronic Arts
Baidu Netcom
Gameloft
Taobao
Xiamen Meitu
Cheetah Mobile
King
WhatsApp
LINE Corp
Microsoft
Amazon
QIYI
Outfit7
Snapchat
Miniclip
Alipay
Glu Games
At the same time, we classify Mobile Analytics according to the type, application by geography. More importantly, the report includes major countries market based on the type and application.
Market Segment as follows:
Market by Order Type
Mobile APP Analytics
Mobile Web Analytics
Other Types
Market by Application
Android Platform
iOS Platform
Other Platforms
By Region
Asia-Pacific[China, Southeast Asia, India, Japan, Korea, Western Asia]
Europe[Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland]
North America[United States, Canada, Mexico]
Middle East & Africa[GCC, North Africa, South Africa]
South America[Brazil, Argentina, Columbia, Chile, Peru]
The research provides answers to the following key questions:
• What is the estimated growth rate and market share and size of the Mobile Analytics market for the forecast period 2021 - 2025?
• What are the driving forces in the Mobile Analytics market for the forecast period 2021 - 2025?
• Who are the prominent market players and how have they gained a competitive edge over other competitors?
• What are the market trends influencing the progress of the Mobile Analytics industry worldwide?
• What are the major challenges and threats restricting the progress of the industry?
• What opportunities does the market hold for the prominent market players?