The universal Loyalty Management market was valued at xxx million USD with a CAGR xx% from 2015-2019. Subsequently, it will touch xxx million USD in 2020 with a CAGR xx % from 2020 to 2025.
Loyalty management deals with designing of rewards to consumers for past purchase as well as provides them incentives with an objective to make future purchase. Rewards program aims at providing strong value to the customers followed by improved customer penetration, cross selling and retention.
America has the largest global sales in Loyalty Management market, while the Europe is the second sales volume market for Loyalty Management in 2018.
In the industry, Alliance Data Systems Corporation profits most in 2018 and recent years, while Oracle Corporation and IBM Corporation ranked 2 and 3.The market share of them is 39.65%, 11.12% and 9.48% in 2018.The gap of market share is keep on enlarged due to different strategy.
Despite the presence of competition problems, due to the clear global recovery trend, investors are still optimistic about this area, in future still more new investment will enter into the field. Technology and cost are two major problems.
In the global Loyalty Management market, This report focuses particularly in North America, South America, Europe and Asia-Pacific, and Middle East and Africa. This report classifies the market on the basis of application, type, regions, and manufactures.
In market segmentation by manufacturers, the report covers the following companies-
Alliance Data Systems Corporation
Oracle Corporation
IBM Corporation
Aimia Inc
SAP SE
Maritz Holdings Inc.
Fidelity Information Services
Bond Brand Loyalty
Brierley+Partners
ICF International, Inc.
Kobie Marketing
Tibco Software
Comarch
In market segmentation by geographical regions, the report has analysed the following regions-
North America (USA, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Columbia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
In market segmentation by types :
Customer Loyalty
Employee Retention
In market segmentation by applications :
Cosumer Goods & Retails
Travel & Hospitality
BFSI
Other
The research provides answers to the following key questions:
• What is the estimated growth rate and market share and size of the Loyalty Management market for the forecast period 2020 - 2025?
• What are the driving forces in the Loyalty Management market for the forecast period 2020 - 2025?
• Who are the prominent market players and how have they gained a competitive edge over other competitors?
• What are the market trends influencing the progress of the Loyalty Management industry worldwide?
• What are the major challenges and threats restricting the progress of the industry?
• What opportunities does the market hold for the prominent market players?